The twenty or so print ads and campaigns I take to
all first meetings.
A selection of general radio spots. (Retail and Real
Estate radio are in the Archives.)
A selection of brochures and other non-media material.
It seems I’ve always had a knack for naming
products. Along the way, I’ve named everything from chairs
to computer software.
Not every campaign lends itself to (or needs) a themeline.
But when you do come up with one that really works, it’s a
thing of beauty.
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